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Blog Preview Image - The Elements of a Google Search Ad - BuzzShift

The Elements of a Google Search Ad

By understanding the key elements of a Google search ad, businesses can create effective and engaging ads that are more likely to be clicked and…

Blog Preview Image - Brand StrategyHow to Develop a Brand Identity - BuzzShift

Brand Strategy: How to Develop a Brand Identity

Your brand identity is an opportunity to showcase your purpose and personality through the visual representations of your brand.

Blog Preview Image - Brand Strategy How to Define Your Target Audience - BuzzShift

Brand Strategy: How to Define Your Target Audience

Accurately defining your target audience ensures your marketing efforts will reach the people who are most likely to be interested in your brand.

Blog Preview Image - Brand Strategy How to Define Your Brand - BuzzShift

Brand Strategy: How to Define Your Brand

Clearly defining your brand is the first step in creating a successful brand strategy and creates guidelines for the remainder of your strategic decisions.

Blog Preview Image - 6 Steps of Building Your Brand Strategy - BuzzShift

6 Steps of Building Your Brand Strategy

A strong brand strategy helps establish a strong brand identity, differentiate a business from its competitors, and create a strong emotional connection with customers.

Blog Preview Image - Email Marketing 101: Best Email Automation Flows for DTC Brands - BuzzShift

Email Marketing 101: Best Email Automation Flows for DTC Brands

There are several email automations that give your contacts a personalized experience while keeping them converting and engaged with your brand.

Blog Preview Image - The Importance of Good Copywriting - BuzzShift

The Importance of Good Copywriting

Good copywriting is essential for brands looking to establish their voice, drive conversions, and build brand awareness and loyalty.

Blog Preview Image - DTC vs B2C Whats The Difference - BuzzShift (1)

DTC vs B2C: What’s The Difference?

While there are some similarities between DTC and B2C models, there are also several key differences that businesses should be aware of.

Blog Preview Image - Brandspiration 2022 Brand Spotlights - BuzzShift

Brandspiration: 2022 Brand Spotlights

The brands we selected for our Instagram campaign #FaveBrandFriday are based on their strategies, creative design, and how they give back to their communities.